CR Jackson
For CR Jackson, I developed the brand messaging and led the creative direction for all photo and video assets, crafting a visual identity that felt strong, authentic, and true to their legacy. The goal was to highlight their expertise and industry leadership while bringing a sense of depth and character to their brand.
I worked closely with a talented team to shape a storytelling approach that aligned with their history and values. Through strategic visuals and compelling messaging, we built a brand presence that felt both polished and grounded in their real-world impact.
It was a collaborative process, and the end result gave them a refreshed identity that truly represented who they are and the work they do.
Brand Messaging | Creative Direction | Editing | Composing
